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The Lift it Up Story

As women all around the world continue to make beauty a priority, trying every solution on the market from surgical procedures, injections, and countless supplements, we created a product that yields the same effect to reach these goals with simplicity, ease, and at a more affordable price!
Fatima and Salma are both originally from Paris, the city of fashion and beauty, Paris. With a passion for the beauty industry and a solid background in business management, they united their skills and love for the industry to create LIFT IT UP products.

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    Their goal was to create a solution that would empower women to feel their best without having to conform to society’s pressures of plastic surgery. The LIFT IT UP is Fatima and Salma’s go-to beauty product, always at arm's reach in their handbags right before going on a date, out on the town, or on their makeup counter as they prepare themselves for the day. The LIFT IT UP has become a part of their everyday life as a true solution to constantly feeling “fox-eyed!” and fresh!

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Browse through our photos to see who we are and what inspires us

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